Coworking Partner & Sponsor Strategies

Mike LaRosa | How to find, negotiate, and secure sponsors and partners for your coworking space.
Ryan Chatterton
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November 23, 2018
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1 hour video
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Leadership
Source:
CU Asia

This webinar series brings the world’s top coworking leaders to the masses. Each webinar takes us deep into a topic that will help your community grow, get you past a difficult challenge, or scale your business. Perhaps all three. This time we’ve invited Mike LaRosa of AgoraRDM to share his incredibly insightful strategies and tactics on partnerships and sponsorships for coworking spaces. We recorded this webinar a while back, and we apologize for the delay in releasing it. However, it was definitely worth the wait.

Whether you’re interested in funding your coworking space through sponsorships, offsetting some of your costs through in-kind partnerships, hosting a huge event, or anything in between, you need to know how to work with sponsors and partners.

In this webinar you’ll learn:

  • What is sponsorship and why you need it for your coworking space
  • The 4 criteria for a successful sponsorship
  • The top 5 challenges in securing sponsorship
  • Critical questions to ask yourself and your prospect when seeking sponsorship
  • How to set yourself up for sponsorship success

Following Mike’s presentation, there’s a fantastic Q&A where Mike answers people’s burning questions about sponsorship and partnership strategy!

I hope you enjoy Mike’s incredibly thoughtful insights on this topic as much as I did. Enjoy!

About Mike LaRosa

Since 2013, Mike LaRosa has researched and studied an array of shared workspaces, leading him to visit over 500 locations in 31 countries. A highly sought after consultant, clients such as Wyndham Hotels & Resorts, The Second City and CBRE have turned to him and the team at Agora RDM to provide expert industry knowledge and know how from design to operations, staffing/recruitment and marketing. He has spoken at events such as Coworking Europe, Coworking Africa, Coworking Unconference Asia, GCUC and Nomad Summit. You can follow him on Coworkaholic, a blog he founded in 2015 dedicated to the location independent/frequent flyer lifestyle.

About Agora RDM

Agora RDM integrates real estate management practices with the principles of coworking to provide all-inclusive solutions for flex-use or shared work spaces, community builders, institutional developers and investment trusts alike.

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Ryan Chatterton

Marketing Director, founder at Coworking Insights, coworking maven, digital nomad, lover of wine & tacos.

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